Tips for Online Shopping

St. Louis, Missouri (March 16, 2018)- Shopping in an online environment can be extremely convenient and an ideal way to hunt down the best deals. While there are tons of benefits, there can be a downside as well. Being aware of the disadvantages and knowing how to overcome them can make your experience much more enjoyable.

Some tips for online shopping include:

-ALWAYS READ THE DESCRIPTION: The description is super important. Look for dimensions and the size of the product. Nothing is worse than trying to order a beach towel and receiving something the size of a hand towel. We have all been in this situation where we ordered something and it came in a completely different size than we imagined because we didn’t read the description. Also, consider only purchasing products with descriptions to avoid confusion.

-INSPECT THE PICTURE: Make sure there is a high-quality photo to inspect before purchasing. E-commerce product photography is key for anyone selling something online because the image is all customers have to see when deciding whether to make the purchase or not. Sellers should always consider hiring a professional product photographer to ensure the best images and results.

-PRICE MATCH: If there is something on one site that you are set on purchasing, shop around because chances are, you can find it somewhere else for cheaper. Many websites sell the same or similar products, so you may have to search more than one site to find the best deal.

-DO YOUR RESEARCH: Don’t make impulse purchases. If there is something you are considering buying, do some research first. This would include what brands are the best for this need, if the product even works, warranties, and especially customer reviews. Reviews are great ways to see what others who have purchased this product are saying. It is also important to filter out certain reviews because some may not be reliable.


Zone Ten

5563 Arthur Ave

St. Louis, MO 63139

Top 5 Things to Try with Custom Printed Coasters

5 Custom Printed Coaster Ideas

The personalized and customized gift craze is still alive and well.  Just look at online stores like Uncommon Goods and Mark and Graham.  Both online retailers sell almost exclusively monogrammed or personalized gifts and though you might think the custom gift trend is dying, the success of those two online stores would indicate otherwise.  From flasks to dog beds to custom coffee sleeves, people love customizing things.  Moreso, research, and trends in the next generation of consumers (millennials) would indicate that custom gifts and items aren’t going any place anytime soon.  We’re taking a look at the top 5 ideas for custom printed coasters.


This idea is less for the consumer and more for the business owner.  To succeed in today’s climate, businesses including hotels and restaurants not only have to provide quality services and products but also need to do so through memorable and attractive branding.  Younger consumers are attracted to unique branding.  When considering branding, businesses should consider how shareable their brand is.  Young people (millennials), love to share stuff on social media.  Taking advantage of branding and unique promotional methods can increase shareability and therefore increase a brand’s memorability.

Restaurants can take advantage of custom printed coasters
Restaurants can take advantage of custom printed coasters

One practical and appealing use of custom printed coasters for restaurants is printing weekly or monthly specials on coasters.  Some customers will avoid the “specials” menu.  By printing specials and promotional items on coasters, customers will be forced to at least glance down at the menu.  By subliminally pushing specials on a coaster, you’ll be more likely to sell specials and promotional items.  Additionally, including coupons and promos on coasters, customers will be encouraged to order more items.

Additionally, it’s important to prominently display one’s brand throughout the restaurant. Coasters provide a promotion and marketing method that’s inexpensive and can be changed regularly depending on customer feedback.

Weddings, Events

Through variable and short run custom coaster printing, it’s now affordable to produce coasters for events like weddings and parties.  Coasters can be customized to include the names of the bride and groom and the date of the wedding.  Initials, favorite quotes, or images of love can also be included on the coasters.  Thanks to variable printing, both families can even get their own personal coasters unique to their family.

Weddings are a great time to use custom coasters
Weddings are a great time to use custom coasters

At other events, coasters are a fantastic way to celebrate and remember a fun event.  Bachelorette parties, birthdays, and baby showers are also a great time to bust out your own custom coasters.

Taste Testings

Taste testings are a unique way in which custom printed coasters can be used.  If taste testers are tasting a variety of beverages, coasters can be used to display notes about a wine or beer.  The brand of beer or the vineyard from which the wine originates can also be displayed on the coaster.  If taste testers are voting on what they enjoyed most, the coasters can be used as ballots during voting.


The average consumer probably uses coasters, for this reason, the most.  Though coasters serve a practical reason, protecting furniture from drink rings, they’ve also been known to make great decorations.  With variable printing, you no longer have to settle on one design. When ordering coasters, feel free to include multiple designs that fit your decor.  Here are a few ways you can design coasters;

  • Initials
  • Quotes
  • Humor
  • Pictures and Illustrations
  • Wi-Fi Passwords


What better way to remember an event than to give your guests coasters remembering or celebrating the occasion.  Take a wedding, coasters can be a great memento for your guests to take home.  Not only will they have received a thoughtful gift but your guests will always remember the day.


Casino That Has It All

Maryland Heights, Missouri (March 7th, 2018)- Saint Louis is home to several casinos that provide entertainment for residents and visitors from all areas. One of the most famous ones, Hollywood Casino has something to offer for everyone. The hotel provides over 500 premium upgraded, luxury rooms and suites for the whole family. Don’t bother leaving if you are hungry, there are 7 restaurants inside the building. If attending for business purposes, there are 8,000 square feet of banquet and conference space to utilize. The enormous casino is over 125,000 square feet and has 21,000 slot machines and 59 tables for guests to stay as long as they would like. If looking for a nightlife scene, Boogie Nights is a 70s and 80s dance club where people come to have fun and let loose. Having so much to offer their guests, it can be difficult to ever leave.

While in the area, make sure to attend the Hollywood Casino Amphitheatre, an outdoor concert venue where some of the best artists perform. The Amphitheatre is open seasonally, giving guests a reason to enjoy the outdoors on a beautiful day. The covered seats near the stage are great for close viewing, or the large green hill is a desirable place to kick back and relax to watch the show. They have cold beverages and hot food to make your concert experience complete. There is also a trolley option to get a ride to and from the concert venue from the casino for convenience. Hollywood Casino and Amphitheatre are prime places to visit while in Maryland Heights, Missouri.



What To Do In Chicago

Chicago, Illinois (February 28, 2018) -When people think of Chicago, Illinois, the windy city comes to mind but Chicago has so much to offer that people are not even aware of. No matter what kind of activities and attractions that interest you, there is plenty to do in Chicago. Whether you’re a sports fanatic, a shopaholic, or an adventurous explorer, there is something for you to enjoy.



No matter the time of year, there is always somewhere to go cheer on their famous sports teams. If you love sitting outside on a warm summer day eating peanuts, a Cubs or White Sox baseball game might be the way to go. If that isn’t your thing, Soldier Field is home to the Bears, their very own professional football team. United Center is a popular spot as well, where the Bulls play basketball and the Blackhawks get rowdy playing hockey. There is always a place to route for your favorite sport or team in the Chicago area.



There are tons of places that will make you want to empty your wallets in downtown Chicago. One of the famous shopping destinations is the Magnificent Mile, a 13 block stretch of North Michigan Avenue, having everything you could imagine. It is the premier commercial district, home to numerous shops, landmarks, and restaurants. The Shops at North Bridge and Water Tower Place are also located within the Magnificent Mile, which are indoor malls with a variety of shopping.



Whether you are taking the family on vacation, or an adult getaway, the Adler Planetarium is a must-see destination. Being America’s first planetarium, they are dedicated to the study of astronomy and astrophysics, having interactive and educational exhibits and shows for people of all ages. After completing your visit there, the Shedd Aquarium or Lincoln Park Zoo can provide scenic tours of nature and wildlife animals.



Where you stay is one of the important parts of going on a trip. Having somewhere clean, comfortable, and in an ideal location are some of the must-haves. A cheap hotel in Chicago that meets all of these needs is The Ohio House Motel. They are located in downtown, provide free parking, free WIFI, and free breakfast if you book directly from their site. How could you pass that up?



Ohio House Motel

600 North Lasalle Street

Chicago, IL 60654

How to Invest in Education

The cost of college is very high and only growing larger.  Some educational pursuits can cost up to $160,000 over four years, with the resulting student debt lasting for decades to come.  Scholarships have always been the theoretical answer to this, with accomplished students and their parents thinking they can circumvent the high cost with good grades and high test scores.  But the reality is, these numbers often need to be significantly higher than expected.

That’s where tutoring comes in, but not in the common way. Traditional tutors help students understand concepts they are struggling with in school or assist in catching someone up. But advanced tutors help prepare students for important standardized tests such as the ACT or SAT. These instructors have the explicit goal of raising a test score by a number of defined points, which might be 3 points on the ACT or 20 points on the SAT. These increases directly correlate to college savings, with most academic institutions offering tuitions reductions based on GPAs and test scores.  The cost, however, is what makes tutoring the investment.  Multiple tutoring sessions are required to help a student become comfortable with the test and become proficient in the different subjects.  According to Mackler Associates, these sessions might cumulatively cost around $2000, but the resulting savings could be close to $40,000.  Which is, without question, a great return on investment. Mackler Associates has some of the best ACT test preparation methods in St. Louis.